Video has never been more critical to your brand than right now. If your website and brand isn’t distributing video online, it’s already behind. The majority of the population demand video content and trust it more than the written word. Brands that use video to engage customers are winning the battle for views on their websites and social media channels daily.
In a recent Visual Networking Index Forecast by Cisco 2014-2019,it’s predicted that:
Globally, consumer internet video traffic will be 80 percent of all consumer Internet traffic in 2019, up from 64 percent in 2014. This percentage does not include video exchanged through peer-to-peer (P2P) file sharing. The sum of all forms of video (TV, video on demand [VoD], Internet, and P2P) will be in the range of 80 to 90 percent of global consumer traffic by 2019.
To help make you understand that magnitude of this prediction, Cisco explains in the forcast that it would take an individual over 5 million years to watch the amount of video that will cross global IPnetworks each month in 2019. Every second, nearly a million minutes of video content will cross the network by 2019.
It’s important to understand that these staggering statistics continue to grow daily. Each moment that you’re not reaching customers through online video marketing you’re losing customers.
We can take your website and online marketing efforts to the next level. To speak with us about integrating video into your online marketing campaigns, give us a call at (800) 900-8536.
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